Category Archives: Business Tips

Cool Jewelry Companies Offer New Twist on Holiday Gifts

By Jane Applegate Last Christmas, my husband and I presented our daughter with a small, turquoise box from Tiffany. She burst into tears. “I’ve told you—never, ever, ever buy me jewelry!” Without opening it, she handed it back to me and walked away. If you have similar challenges buying jewelry, read on. Two fashion-forward sisters… Read More »

Meet Shawn Hull – Founder Happiest Days Designs

Sometimes inspiration for a successful venture comes from someone else’s work. That’s what happened when Shawn Hull was shopping with a friend and came across some custom-made dinnerware with simple drawings on it. “I loved the idea of hand drawings transferred onto porcelain,” said Shawn. She had always been artistic, working in the theater as… Read More »

Meet Jayne Benton – Founder, My Cupcake Party

Whether you’re assisting an orthopedic surgeon or frosting a cupcake, precision is key.  Jayne Benton left her career as a Physician’s Assistant when her family moved to the East Coast.  With two young children, she focused on motherhood rather than going back to her career in the OR. “I always loved baking, especially cupcakes,” said… Read More »

Meet Brenda Bazan and Nancy Hayes – Moola-Hoop

What happens when two women who spent their entire careers focused on micro-finance and assisting start-ups, decide to start a venture that will help women fund new businesses? They create a business called ‘Moola-Hoop.’ Brenda Bazan and Nancy Hayes first met while working at IBM in the 1980s.  They each went on to different career… Read More »

Martha Stewart “American Made” Event a Big Hit

A  thin woman who introduced herself as Martha’s personal trainer was standing by the coffee station when I arrived at Martha Stewart’s American Made Talks & Workshops in New York City. “Happy or lean?” she asked, pointing to two gleaming coffee urns. “Hmm… Happy, I guess,” I replied. As I’m filling a cup, she explains… Read More »

Crowd-Sourcing Creativity and Photos

The Applegate Report By Jane Applegate A picture is truly worth a thousand words when it comes to selecting the right image for your company’s ad campaign or web site, according to Rebecca Swift, head of creative planning for iStockphoto. Swift, a recognized international expert on photo trends, was in New York City this week to… Read More »